sufac.com

This book is great. It’s quick at ~140 pages, filled with tips to build a personal brand and has a passionate tone that screams Gary. One of the interesting anecdotes revolves around Gary using traditional advertising like billboards and direct mail for an ad campaign and getting a hundred to a few hundred responses. Then he uses twitter and with a free shout out manages to score over a thousand orders.

I’d highly recommend picking it up, just follow this link:

-Craig Sharkton